Social Media Campaign
- Category: social Media design
- Client: University Project
- Project date: Jan-May, 2022
Individual Project
I designed creative detailed 3D concepts, narratives and aesthetically pleasing visuals or environments, for a variety of social media platforms. I demonstrate your areas of specialism through self-promotion, and critically assess and test the integrity and feasibility of their design thoroughly prior to publishing professionally.
TARGET
Japanese Campany
I design social media as oen of my portfolio for job hunting at Japan. I have website right now, then I also would like to get the portfolio which can show my design at glance in a familiar app. So I need to show my experience and design skills for document screening, when I do job hunting,
3D students
Communication with design student at social media is the way to get inspiration and motivation. Also We share the idea and review of creation. In terms of Group project, we can post with tag of each account and share each works.
Creators
Communication and Rearch with creator at social media is the way to get inspiration and motivation. Also I can learn how to use software and knowledge for 3DCG from creators who actually work Digital Media Industry.
Client
I maintain connections with previous clients and continue to share your growth and work with them. Tagging and related posts to attract new customers and increase the number of tasks and experiences to be undertaken outside of university projects.
My platform
Instagram is worldwide social media, then a half of population at Japan use instagram as well, it is useful for show my skills world-widely.Also I get new attention from hashtags, so I can get new followers which relates digital media industry easily.
There are many English speaker in Linkedin. So it not works well for me to get job Japan, but it is easy to have a connection with client which I did project here. Oppsitely from Instagram, I can show personal information, backgroud, skills.
S.M.A.R.T & Branding Goal
For the goals I am setting myself I have broken them down into S.M.A.R.T goals to better structure these objectives to make them easier to understand.
Specific
Focus the target. Relate Digtal Media Design Industry and interesting Industry which i would like to do in the future.
Mesureable
Use insight and analysis my contents and account. Improve evrytime by insight.
Attainable
not focus numbers only, Create an efficient and clean account. Expressing my own style.
Relevent
Set myself a new project to gain more skills. Post about graphics and my areas of expertise, not just 3DCG.
Time-bound
Manage time schedule by google calender and Later. Keep posting 3 post a week.
Research
Strategy
Strategy for Instagram design is to create a BIo that is easy to see my artwork at a glance and has an aligned theme. Linkedin's strategy is to share more about posts and skills with a written description for artwork. It should also be used as a platform to communicate with previous clients and receive feedback from professors.Posting that directs people to other social media and websites to increase overall viewership. Zepeto is one of popular social media at Asia, i make outfit for these characters and sell them, I have 200 followers on Zepeto. I put the link Zepeto as well.
Design
On Instagram, I learnt how to use hashtags from posts by other creatives and others, and made use of various features, such as posting with easy-to-understand hashtags in photos, posting only one photo, posting multiple photos, reels and stories. Linkedin formed connections with students from the same course, professors and past clients and received feedbacks from them, post a written detail description in addition to photographs. I managed time to post them by Google calender and Later.
Analytics
Over 80% of my reach from non-follower, so It means my strategy of hashtag and tag works for making the reach a lot. I designed posts with same theme per row. It is easy to look at glance. But unfortunately it has low number of clicks to Bio and website from posts. so bio is most important part of my instagram, so the posts didn't work to see my design more. Likedin follower is almost from south England, but instagram Follower is not only uk and Japan, it is worldwide. I also got around 6 job offer which is graphic design, interior design, company branding, about Zepeto.There are Tendency to view a lot in posts which has description on the photo. These results show that what has had a positive impact will continue and we will continue to review areas for improvement and continue to post and communicate at social media during the summer months.